APE IN NOW
the happy merchant has been with us since the beginning
The Happy Merchant originated as a political cartoon drawn by A. Wyatt Mann in the early 2000s. It quickly spread across the boards — first /pol/, then /biz/ — becoming one of the most recognizable reaction images in the history of the internet.
On /biz/, the merchant became the face of every pump, every dump, every rugpull, and every insider trade. When someone gets liquidated? The merchant is there. When someone buys the top? The merchant is rubbing his hands. When the market manipulates? The merchant planned it all along.
We're not here to be edgy for the sake of it. We're reclaiming the merchant as the ultimate symbol of degen trading culture. Every trader is the merchant. Every degen is the merchant. we are all merchants on this blessed day